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NEWS | 06.23.2019

Data-driven multifamily marketing

Property manager-turned-marketing master Justin Vasilievas is atypical of the clients PRISM usually serves. Justin founded UPCLIK Marketing in 2017 after managing regional marketing for Granite Management Group and Greystar. He also worked in property management for several firms in Chicago and Denver between 2004-2017. Justin’s new digital marketing agency merges the power of data with fundamental marketing tactics to effectively target marketing dollars on lead conversion. Our renderings are among the key tools he uses to help his multifamily property manager clients convert prospects into tenants. Justin recently launched a YouTube series, “Property Marketing Minute” to introduce marketing concepts to onsite management teams. Justin says, “I’m an expert that empowers people with knowledge and offers programs with actionable solutions. My method is to empower onsite professionals and make property’s dollars work smarter and harder. It’s my time to give back to a business that has given me so much and have a little fun.”  We couldn’t agree more, congratulations Justin on the launch of your Monthly Marketing Minute!

Jing Johnson
Written By
Jing Johnson
Jing started PRISM in 2005. She earned her bachelor and master of architecture degrees from Hunan University in China, then relocated to Houston and received a second M. Arch degree from the University of Houston. She went on to Rice University for her Master of Business Administration degree.
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